The W Hotel Group in New York recently started offering a service that has become wildly popular. The Social Media Concierge takes the trendy hashtag concept to stratospheric levels especially for weddings, but it has merit for any event. With social media, a growing and integral part of documenting the entire wedding experience, it makes sense to hire a social media expert to take the pressure off the wedding party. Services include live tweeting of ceremony and reception, Instagram photos and vine videos, curating a hashtag and encouraging guests to use it, set up and maintenance of wedding website and/or blog and a shutterfly book highlighting the day. Phew! One could never concentrate on all that on one’s special day and still retain that must-have glow! Go on, spoil yourself – get your own concierge for your special day.