with Jamie

What inspired your career journey?

I was seven when I discovered the world of beads at an italian market. My passion for beads and pretty natural objects came alive whilst beach combing on family holidays, searching for fragments of sea glass, shells, stones and transforming works of art. My worldwide travel has led to building up a vast collection of beads and semi-precious stones, in endless varieties from across five continents inspiring the creation of Jamie London, which was created just over 10 years ago. Having moved to london with my young family from abroad, I wanted to use my creative energy and business mind. I started creating pieces from findings, beads and jewellery I had sourced. From these components I created new and trend led pieces. The jewellery was attracting an overwhelming response. People loved what i was creating.The biggest breakthrough for Jamie jewellery was getting into London Fashion Week. Being stocked in Liberty was always a dream, from the first time I had entered the awe-inspiring Liberty Jewellery room. My real passion lies in designing beautiful bespoke pieces for clients, to suite their individual style, I love that an accessory can pull together an outfit, giving women the chance to feel beautiful and unique.

What are your trend predictions for 2016?

Personalisation is key for 2015! Lockets, secret messages and letters are must haves. Everyone wants something handmade, unique and personal to each wearer.

Do you live by any motto or philosophy?

Do what you love and the rest will follow.....

What would your best piece of advice be for someone beginning his or her planning journey?

Set your goals, don't give up!

What's your favourite season, why?

It has to be Autumn, love the changing colours of nature.

P.S and just for reference, what's your favourite word in the English language?